Web Scraper Shortcode WordPress Plugin Review

This short post is on the WP-plugin called Web Scraper Shortcode, that enables one to retrieve a portion of a web page or a whole page and insert it directly into a post. This plugin might be used for getting fresh data or images from web pages for your WordPress driven page without even visiting it. More scraping plugins and sowtware you can find in here.

To install it in WordPress go to Plugins -> Add New.
Usage

The plugin scrapes the page content and applies parameters to this scraped page if specified. To use the plugin just insert the

[web-scraper ]

shortcode into the HTML view of the WordPress page where you want to display the excerpts of a page or the whole page. The parameters are as follows:

    url (self explanatory)
    element – the dom navigation element notation, similar to XPath.
    limit – the maximum number of elements to be scraped and inserted if the element notation points to several of them (like elements of the same class).

The use of the plugin is of the dom (Data Object Model) notation, where consecutive dom nodes are stated like node1.node2; for example: element = ‘div.img’. The specific element scrape goes thru ‘#notation’. Example: if you want to scrape several ‘div’ elements of the class ‘red’ (<div class=’red’>…<div>), you need to specify the element attribute this way: element = ‘div#red’.
How to find DOM notation?

But for inexperienced users, how is it possible to find the dom notation of the desired element(s) from the web page? Web Developer Tools are a handy means for this. I would refer you to this paragraph on how to invoke Web Developer Tools in the browser (Google Chrome) and select a single page element to inspect it. As you select it with the ‘loupe’ tool, on the bottom line you’ll see the blue box with the element’s dom notation:


The plugin content

As one who works with web scraping, I was curious about  the means that the plugin uses for scraping. As I looked at the plugin code, it turned out that the plugin acquires a web page through ‘simple_html_dom‘ class:

    require_once(‘simple_html_dom.php’);
    $html = file_get_html($url);
    then the code performs iterations over the designated elements with the set limit

Pitfalls

    Be careful if you put two or more [web-scraper] shortcodes on your website, since downloading other pages will drastically slow the page load speed. Even if you want only a small element, the PHP engine first loads the whole page and then iterates over its elements.
    You need to remember that many pictures on the web are indicated by shortened URLs. So when such an image gets extracted it might be visible to you in this way: , since the URL is shortened and the plugin does not take note of  its base URL.
    The error “Fatal error: Call to a member function find() on a non-object …” will occur if you put this shortcode in a text-overloaded post.

Summary

I’d recommend using this plugin for short posts to be added with other posts’ elements. The use of this plugin is limited though.



Source: http://extract-web-data.com/web-scraper-shortcode-wordpress-plugin-review/

Microsys A1 Website Scraper Review

The A1 scraper by Microsys is a program that is mainly used to scrape websites to extract data in large quantities for later use in webservices. The scraper works to extract text, URLs etc., using multiple Regexes and saving the output into a CSV file. This tool is can be compared with other web harvesting and web scraping services.
How it works
This scraper program works as follows:
Scan mode

    Go to the ScanWebsite tab and enter the site’s URL into the Path subtab.
    Press the ‘Start scan‘ button to cause the crawler to find text, links and other data on this website and cache them.

Important: URLs that you scrape data from have to pass filters defined in both analysis filters and output filters. The defining of those filters can be set at the Analysis filters and Output filters subtabs respectively. They must be set at the website analysis stage (mode).
Extract mode

    Go to the Scraper Options tab
    Enter the Regex(es) into the Regex input area.
    Define the name and path of the output CSV file.
    The scraper automatically finds and extracts the data according to Regex patterns.

The result will be stored in one CSV file for all the given URLs.

There is a need to mention that the set of regular expressions will be run against all the pages scraped.
Some more scraper features

Using the scraper as a website crawler also affords:

    URL filtering.
    Adjustment of the speed of crawling according to service needs rather than server load.

If  you need to extract data from a complex website, just disable Easy mode: out press the  button. A1 Scraper’s full tutorial is available here.
Conclusion

The A1 Scraper is good for mass gathering of URLs, text, etc., with multiple conditions set. However this scraping tool is designed for using only Regex expressions, which can increase the parsing process time greatly.



Source: http://extract-web-data.com/microsys-a1-website-scraper-review/

Using External Input Data in Off-the-shelf Web Scrapers

There is a question I’ve wanted to shed some light upon for a long time already: “What if I need to scrape several URL’s based on data in some external database?“.

For example, recently one of our visitors asked a very good question (thanks, Ed):

    “I have a large list of amazon.com asin. I would like to scrape 10 or so fields for each asin. Is there any web scraping software available that can read each asin from a database and form the destination url to be scraped like http://www.amazon.com/gp/product/{asin} and scrape the data?”

This question impelled me to investigate this matter. I contacted several web scraper developers, and they kindly provided me with detailed answers that allowed me to bring the following summary to your attention:
Visual Web Ripper

An input data source can be used to provide a list of input values to a data extraction project. A data extraction project will be run once for each row of input values. You can find the additional information here.
Web Content Extractor

You can use the -at”filename” command line option to add new URLs from TXT or CSV file:

    WCExtractor.exe projectfile -at”filename” -s

projectfile: the file name of the project (*.wcepr) to open.
filename – the file name of the CSV or TXT file that contains URLs separated by newlines.
-s – starts the extraction process

You can find some options and examples here.
Mozenda

Since Mozenda is cloud-based, the external data needs to be loaded up into the user’s Mozenda account. That data can then be easily used as part of the data extracting process. You can construct URLs, search for strings that match your inputs, or carry through several data fields from an input collection and add data to it as part of your output. The easiest way to get input data from an external source is to use the API to populate data into a Mozenda collection (in the user’s account). You can also input data in the Mozenda web console by importing a .csv file or importing one through our agent building tool.

Once the data is loaded into the cloud, you simply initiate building a Mozenda web agent and refer to that Data list. By using the Load page action and the variable from the inputs, you can construct a URL like http://www.amazon.com/gp/product/%asin%.
Helium Scraper

Here is a video showing how to do this with Helium Scraper:

The video shows how to use the input data as URLs and as search terms. There are many other ways you could use this data, way too many to fit in a video. Also, if you know SQL, you could run a query to get the data directly from an external MS Access database like
SELECT * FROM [MyTable] IN "C:\MyDatabase.mdb"

Note that the database needs to be a “.mdb” file.
WebSundew Data Extractor
Basically this allows using input data from external data sources. This may be CSV, Excel file or a Database (MySQL, MSSQL, etc). Here you can see how to do this in the case of an external file, but you can do it with a database in a similar way (you just need to write an SQL script that returns the necessary data).
In addition to passing URLs from the external sources you can pass other input parameters as well (input fields, for example).
Screen Scraper

Screen Scraper is really designed to be interoperable with all sorts of databases. We have composed a separate article where you can find a tutorial and a sample project about scraping Amazon products based on a list of their ASINs.

Source: http://extract-web-data.com/using-external-input-data-in-off-the-shelf-web-scrapers/

A simple way to turn a website into JSON

Recently, while surfing the web I stumbled upon an simple web scraping service named Web Scrape Master. It is a kind of RESTful web service that extracts data from a specified web site and returns it to you in JSON format.
How it works

Though I don’t know what this service may be useful for, I still like its simplicity: all you need to do is to make an HTTP GET request, passing all necessary parameters in the query string:
http://webscrapemaster.com/api/?url={url}&xpath={xpath}&attr={attr}&callback={callback}

    url  - the URL of the website you want to scrape
    xpath – xpath determining the data you need to extract
    attr - attribute the name you need to get the value of (optional)
    callback - JSON callback function (optional)

For example, for the following request to our testing ground:

http://webscrapemaster.com/api/?url=http://testing-ground.extract-web-data.com/blocks&xpath=//div[@id=case1]/div[1]/span[1]/div

You will get the following response:

[{"text":"<div class='name'>Dell Latitude D610-1.73 Laptop Wireless Computer</div>","attrs":{"class":"name"}}]
Visual Web Scraper

Also, this service offers a special visual tool for building such requests. All you need to do is to enter the URL of the website and click to the element you need to scrape:
Visual Web Scraper
Conclusion

Though I understand that the developer of this service is attempting to create a simple web scraping service, it is still hard to imagine where it can be useful. The task that the service does can be easily accomplished by means of any language.

Probably if you already have software receiving JSON from the web, and you want to feed it with data from some website, then you may find this service useful. The other possible application is to hide your IP when you do web scraping. If you have other ideas, it would be great if you shared them with us.



Source: http://extract-web-data.com/a-simple-way-to-turn-a-website-into-json/

Selenium IDE and Web Scraping

Selenium is a browser automation framework that includes IDE, Remote Control server and bindings of various flavors including Java, .Net, Ruby, Python and other. In this post we touch on the basic structure of the framework and its application to  Web Scraping.
What is Selenium IDE


Selenium IDE is an integrated development environment for Selenium scripts. It is implemented as a Firefox plugin, and it allows recording browsers’ interactions in order to edit them. This works well for software tests, composing and debugging. The Selenium Remote Control is a server specific for a particular environment; it causes custom scripts to be implemented for controlled browsers. Selenium deploys on Windows, Linux, and iOS. How various Selenium components are supported with major browsers read here.
What does Selenium do and Web Scraping

Basically Selenium automates browsers. This ability is no doubt to be applied to web scraping. Since browsers (and Selenium) support JavaScript, jQuery and other methods working with dynamic content why not use this mix for benefit in web scraping, rather than to try to catch Ajax events with plain code? The second reason for this kind of scrape automation is browser-fasion data access (though today this is emulated with most libraries).

Yes, Selenium works to automate browsers, but how to control Selenium from a custom script to automate a browser for web scraping? There are Selenium PHP and other language libraries (bindings) providing for scripts to call and use Selenium. It is possible to write Selenium clients (using the libraries) in almost any language we prefer, for example Perl, Python, Java, PHP etc. Those libraries (API), along with a server, the Java written server that invokes browsers for actions, constitute the Selenum RC (Remote Control). Remote Control automatically loads the Selenium Core into the browser to control it. For more details in Selenium components refer to here.



A tough scrape task for programmer

“…cURL is good, but it is very basic.  I need to handle everything manually; I am creating HTTP requests by hand.
This gets difficult – I need to do a lot of work to make sure that the requests that I send are exactly the same as the requests that a browser would
send, both for my sake and for the website’s sake. (For my sake
because I want to get the right data, and for the website’s sake
because I don’t want to cause error messages or other problems on their site because I sent a bad request that messed with their web application).  And if there is any important javascript, I need to imitate it with PHP.
It would be a great benefit to me to be able to control a browser like Firefox with my code. It would solve all my problems regarding the emulation of a real browser…
it seems that Selenium will allow me to do this…” -Ryan S

Yes, that’s what we will consider below.
Scrape with Selenium

In order to create scripts that interact with the Selenium Server (Selenium RC, Selenium Remote Webdriver) or create local Selenium WebDriver script, there is the need to make use of language-specific client drivers (also called Formatters, they are included in the selenium-ide-1.10.0.xpi package). The Selenium servers, drivers and bindings are available at Selenium download page.
The basic recipe for scrape with Selenium:

    Use Chrome or Firefox browsers
    Get Firebug or Chrome Dev Tools (Cntl+Shift+I) in action.
    Install requirements (Remote control or WebDriver, libraries and other)
    Selenium IDE : Record a ‘test’ run thru a site, adding some assertions.
    Export as a Python (other language) script.
    Edit it (loops, data extraction, db input/output)
    Run script for the Remote Control

The short intro Slides for the scraping of tough websites with Python & Selenium are here (as Google Docs slides) and here (Slide Share).
Selenium components for Firefox installation guide

For how to install the Selenium IDE to Firefox see  here starting at slide 21. The Selenium Core and Remote Control installation instructions are there too.
Extracting for dynamic content using jQuery/JavaScript with Selenium

One programmer is doing a similar thing …

1. launch a selenium RC (remote control) server
2. load a page
3. inject the jQuery script
4. select the interested contents using jQuery/JavaScript
5. send back to the PHP client using JSON.

He particularly finds it quite easy and convenient to use jQuery for
screen scraping, rather than using PHP/XPath.
Conclusion

The Selenium IDE is the popular tool for browser automation, mostly for its software testing application, yet also in that Web Scraping techniques for tough dynamic websites may be implemented with IDE along with the Selenium Remote Control server. These are the basic steps for it:

    Record the ‘test‘ browser behavior in IDE and export it as the custom programming language script
    Formatted language script runs on the Remote Control server that forces browser to send HTTP requests and then script catches the Ajax powered responses to extract content.

Selenium based Web Scraping is an easy task for small scale projects, but it consumes a lot of memory resources, since for each request it will launch a new browser instance.



Source: http://extract-web-data.com/selenium-ide-and-web-scraping/

Increasing Accessibility by Scraping Information From PDF

You may have heard about data scraping which is a method that is being used by computer programs in extracting data from an output that comes from another program. To put it simply, this is a process which involves the automatic sorting of information that can be found on different resources including the internet which is inside an html file, PDF or any other documents. In addition to that, there is the collection of pertinent information. These pieces of information will be contained into the databases or spreadsheets so that the users can retrieve them later.

Most of the websites today have text that can be accessed and written easily in the source code. However, there are now other businesses nowadays that choose to make use of Adobe PDF files or Portable Document Format. This is a type of file that can be viewed by simply using the free software known as the Adobe Acrobat. Almost any operating system supports the said software. There are many advantages when you choose to utilize PDF files. Among them is that the document that you have looks exactly the same even if you put it in another computer so that you can view it. Therefore, this makes it ideal for business documents or even specification sheets. Of course there are disadvantages as well. One of which is that the text that is contained in the file is converted into an image. In this case, it is often that you may have problems with this when it comes to the copying and pasting.

This is why there are some that start scraping information from PDF. This is often called PDF scraping in which this is the process that is just like data scraping only that you will be getting information that is contained in your PDF files. In order for you to begin scraping information from PDF, you must choose and exploit a tool that is specifically designed for this process. However, you will find that it is not easy to locate the right tool that will enable you to perform PDF scraping effectively. This is because most of the tools today have problems in obtaining exactly the same data that you want without personalizing them.

Nevertheless, if you search well enough, you will be able to encounter the program that you are looking for. There is no need for you to have programming language knowledge in order for you to use them. You can easily specify your own preferences and the software will do the rest of the work for you. There are also companies out there that you can contact and they will perform the task since they have the right tools that they can use. If you choose to do things manually, you will find that this is indeed tedious and complicated whereas if you compare this to having professionals do the job for you, they will be able to finish it in no time at all. Scraping information from PDF is a process where you collect the information that can be found on the internet and this does not infringe copyright laws.




Source: http://ezinearticles.com/?Increasing-Accessibility-by-Scraping-Information-From-PDF&id=4593863

Things to Remember Before Selecting a Home Based Data Entry Company

Online data entry work is considered as one of the most popular part time jobs across the globe especially in the US. The data entry job has gained immense popularity not only because of the scope of an additional income but also it is very convenient to do the job. You can start working in this sector from the comfort of your bed room, an internet café or from practically any place from where you can access the internet.

Even though you will find most of the required information on the websites, still it is preferable to clear any doubts, if needed. It is always advisable to be informed about various data entry job opportunities. If you have knowledge about the data entry market, you will be easily able to determine the legitimacy of a particular company you are planning to work for. There are few factors, which you need to consider before selection a particular company.

Registration Fees
Often you will find that companies are asking for a certain amount of registration fees for home based data entry work. Before paying such fees, ask them the purpose of the fees. Enquire whether you will receive any startup material or any software to start your job. Gather all the necessary information about the trail period and offers related to money back guarantee. Note down for how long this offer will be valid.

Methods And Terms Of Payment
You will only get paid on the work, which is efficiently completed by you. Once you have completed the work, the client will review it and only after complete satisfaction the payment will be made to you. Before you accept any project fix the rate and the available time period with the client. Know the payment scheme - whether it is weekly or bimonthly or monthly. Always ask for the modes of payment too as it is important in case the client and the agent is from two different countries. Options like direct deposit to bank account, moneybookers, paypal etc. are few choices, which are widely used by people to transfer online money.

Secret Charges
Some companies always keep hidden charges inform of taxes and fees. Before accepting a project make sure whether your employer are planning to levy any such charges on your income or not. Often data entry agents are surprised after they receive less amount of payment than what they were expecting. Sometimes bank transfer charges are even deducted from your fees. In order to avoid all complications, inquire carefully before you start to work.

Information Of References
After you discuss the business details of a home based data entry work with the representative of the company, don't forget to take details of that representative. Note down his first as well as last name. If the representative is unable to give you his real identity due to business policies, then get their agent number or code number. This is very important as it can be used as references in the later stage. You should also remember the date and time of the call.




Source: http://ezinearticles.com/?Things-to-Remember-Before-Selecting-a-Home-Based-Data-Entry-Company&id=1994241

Data Mining Services

You will get all solutions regarding data mining from many companies in India. You can consult a variety of companies for data mining services and considering the variety is beneficial to customers. These companies also offer web research services which will help companies to perform critical business activities.

Very competitive prices for commodities will be the results where there is competition among qualified players in the data mining, data collection services and other computer-based services. Every company willing to cut down their costs regarding outsourcing data mining services and BPO data mining services will benefit from the companies offering data mining services in India. In addition, web research services are being sourced from the companies.

Outsourcing is a great way to reduce costs regarding labor, and companies in India will benefit from companies in India as well as from outside the country. The most famous aspect of outsourcing is data entry. Preference of outsourcing services from offshore countries has been a practice by companies to reduce costs, and therefore, it is not a wonder getting outsource data mining to India.

For companies which are seeking for outsourcing services such as outsource web data extraction, it is good to consider a variety of companies. The comparison will help them get best quality of service and businesses will grow rapidly in regard to the opportunities provided by the outsourcing companies. Outsourcing does not only provide opportunities for companies to reduce costs but to get labor where countries are experiencing shortage.

Outsourcing presents good and fast communication opportunity to companies. People will be communicating at the most convenient time they have to get the job done. The company is able to gather dedicated resources and team to accomplish their purpose. Outsourcing is a good way of getting a good job because the company will look for the best workforce. In addition, the competition for the outsourcing provides a rich ground to get the best providers.

In order to retain the job, providers will need to perform very well. The company will be getting high quality services even in regard to the price they are offering. In fact, it is possible to get people to work on your projects. Companies are able to get work done with the shortest time possible. For instance, where there is a lot of work to be done, companies may post the projects onto the websites and the projects will get people to work on them. The time factor comes in where the company will not have to wait if it wants the projects completed immediately.

Outsourcing has been effective in cutting labor costs because companies will not have to pay the extra amount required to retain employees such as the allowances relating to travels, as well as housing and health. These responsibilities are met by the companies that employ people on a permanent basis. The opportunity presented by the outsourcing of data and services is comfort among many other things because these jobs can be completed at home. This is the reason why the jobs will be preferred more in the future.

To increase business effectiveness, productivity and workflow, you need quality and accurate data entry system. this unrivaled quality is provided by Data extraction services which has excellent track record in providing quality services.



Source: http://ezinearticles.com/?Data-Mining-Services&id=4733707

Web Data Extraction Services and Data Collection Form Website Pages

For any business market research and surveys plays crucial role in strategic decision making. Web scrapping and data extraction techniques help you find relevant information and data for your business or personal use. Most of the time professionals manually copy-paste data from web pages or download a whole website resulting in waste of time and efforts.

Instead, consider using web scraping techniques that crawls through thousands of website pages to extract specific information and simultaneously save this information into a database, CSV file, XML file or any other custom format for future reference.

Examples of web data extraction process include:
• Spider a government portal, extracting names of citizens for a survey
• Crawl competitor websites for product pricing and feature data
• Use web scraping to download images from a stock photography site for website design

Automated Data Collection
Web scraping also allows you to monitor website data changes over stipulated period and collect these data on a scheduled basis automatically. Automated data collection helps you discover market trends, determine user behavior and predict how data will change in near future.

Examples of automated data collection include:
• Monitor price information for select stocks on hourly basis
• Collect mortgage rates from various financial firms on daily basis
• Check whether reports on constant basis as and when required

Using web data extraction services you can mine any data related to your business objective, download them into a spreadsheet so that they can be analyzed and compared with ease.

In this way you get accurate and quicker results saving hundreds of man-hours and money!

With web data extraction services you can easily fetch product pricing information, sales leads, mailing database, competitors data, profile data and many more on a consistent basis.



Source: http://ezinearticles.com/?Web-Data-Extraction-Services-and-Data-Collection-Form-Website-Pages&id=4860417

Data Mining's Importance in Today's Corporate Industry

A large amount of information is collected normally in business, government departments and research & development organizations. They are typically stored in large information warehouses or bases. For data mining tasks suitable data has to be extracted, linked, cleaned and integrated with external sources. In other words, it is the retrieval of useful information from large masses of information, which is also presented in an analyzed form for specific decision-making.

Data mining is the automated analysis of large information sets to find patterns and trends that might otherwise go undiscovered. It is largely used in several applications such as understanding consumer research marketing, product analysis, demand and supply analysis, telecommunications and so on. Data Mining is based on mathematical algorithm and analytical skills to drive the desired results from the huge database collection.

It can be technically defined as the automated mining of hidden information from large databases for predictive analysis. Web mining requires the use of mathematical algorithms and statistical techniques integrated with software tools.

Data mining includes a number of different technical approaches, such as:

    Clustering
    Data Summarization
    Learning Classification Rules
    Finding Dependency Networks
    Analyzing Changes
    Detecting Anomalies

The software enables users to analyze large databases to provide solutions to business decision problems. Data mining is a technology and not a business solution like statistics. Thus the data mining software provides an idea about the customers that would be intrigued by the new product.

It is available in various forms like text, web, audio & video data mining, pictorial data mining, relational databases, and social networks. Data mining is thus also known as Knowledge Discovery in Databases since it involves searching for implicit information in large databases. The main kinds of data mining software are: clustering and segmentation software, statistical analysis software, text analysis, mining and information retrieval software and visualization software.

Data Mining therefore has arrived on the scene at the very appropriate time, helping these enterprises to achieve a number of complex tasks that would have taken up ages but for the advent of this marvelous new technology.

Our web research provides detailed information on data mining, business intelligence data mining, web data mining, online data research, web research services. We will closely work with you; we guarantee clear, focused and relevant information that meets your specifications. If you want to know about our web research services, please visit us: http://www.outsourcingwebresearch.com.




Source: http://ezinearticles.com/?Data-Minings-Importance-in-Todays-Corporate-Industry&id=2057401

Outsource Data Entry - A Wise Business Decision

Getting the benefits of outsourcing data entry services for your business will be a wise choice. Many offshore companies guarantee quick and accurate data entry services. These companies offer data entry services from industry expert professionals and flexibility as per user requirements. All recent reports say, trend of outsourcing low priority work will continue to grow gradually.

In earlier days, outsourcing was thought as a temporary option of meeting particular objective, is now becoming the best industry option. Viewed as a temporary business solution, outsourcing is now a strategically important business decision. Outsourcing your services will reduce your costs with improved services.

Advantages of Data Entry Outsourcing

Data entry outsourcing gives you many business advantages include:

- By outsourcing one can easily concentrate on core business competencies and goals.
- In these cut throat competitive time, outsourcing is a cautious way of controlling expensive staffing cost. Person can get outsourcing services on per transaction basis, which ease the hurdles of having the possibility of firing staff members.
- By outsourcing you can get the advantage of economies of scale. If you work with an outsourcing company you will save your valuable money, probably boost your operational efficiency.
- By outsourcing your data-entry work your cost will be on per transaction basis which will allow you to easily predict your budget and give you the best budget planning.
- By outsourcing organizations do not have to worry about meeting time lines. As many outsourcing companies guarantee of in-time delivery which was already specified in user agreement and will not be longer concern to worry.
- Most of the outsourcing companies located in cheap offshore countries like India, Indonesia etc and having expertise of handling data entry operations.

Thus by outsourcing data-entry work organizations can get advantage in terms of time, money and efficiency which will obviously increase business productivity.

Author is related with data entry services providing firm ServicesDataEntry.co.uk. Firm outsource data entry services like online data entry services and many more.




Source: http://ezinearticles.com/?Outsource-Data-Entry---A-Wise-Business-Decision&id=2694032

Data Mining, Not Just a Method But a Technique

Web data mining is segregating probable clients out of huge information available on the Internet by performing various searches. It could be well organized and structured, or raw, depending on the use of the data. Web data mining could be done using a simple database program or investing money in a costly program.

Start collecting basic contact information of probable clients, such as: names, addresses, landline and cell phone numbers, email addresses and education or occupation if required.

CART and CHAID data mining

While collecting data you will find that tree-shaped structures that represent decisions. These derived decisions give rules for the classification of data collected. Precise decision tree methods include Classification and Regression Trees also know as CART data mining and Chi Square Automatic Interaction Detection also known as CHAID data mining. CART and CHAID data mining are decision tree techniques used for classification of data collected. They provide a set of rules that could be applied to unclassified data collected in prediction. CART segments a dataset creating two-way splits whereas CHAID segments using chi square tests creating multi-way splits. CART requires less data preparation compared to CHAID.

Understanding customer's actions

Keep a track of customer's actions like: what does he buy, when does he buy, why does he buy, what is the use of his buying, etc. Knowing such simple things about your customer will help you to understand needs of your customer better and thus process of data mining services will be easier and quality data would be mined. This will increase your personal relations with your customer which would finally result in a better professional relationship.

Following demography

Mine the data as per demography, dependent on geography as well as socio economic background of business location. You can use government statistics as the source of your data collection. Keeping it in mind you can go ahead with the understanding of the community existing and thus the data required.

Use your informal conversation in serving your clients better

Use minute details of your conversation and understanding with your customers to serve them. If essential, conduct surveys, send a professional gift or use some other object that helps you understand better in fulfilling customer needs. This will increase the bonding between you and your customer and you will be able to serve your customer better in providing data mining services.

Insert the collect information in a desktop database. More the information is collected you will find that you can prepare specific templates in feeding information. Using a desktop database, it is easier to make changes later on as and when required.

Maintaining privacy

While performing, it is essential to ensure that you or your team members are not violating privacy laws in gathering or providing the data information. Once trust is lost, you may also loose the customer, because trust is the base of any relationship, let it be a business relation.




Source: http://ezinearticles.com/?Data-Mining,-Not-Just-a-Method-But-a-Technique&id=5416129

Data Mining and Financial Data Analysis

Introduction:

Most marketers understand the value of collecting financial data, but also realize the challenges of leveraging this knowledge to create intelligent, proactive pathways back to the customer. Data mining - technologies and techniques for recognizing and tracking patterns within data - helps businesses sift through layers of seemingly unrelated data for meaningful relationships, where they can anticipate, rather than simply react to, customer needs as well as financial need. In this accessible introduction, we provides a business and technological overview of data mining and outlines how, along with sound business processes and complementary technologies, data mining can reinforce and redefine for financial analysis.

Objective:

1. The main objective of mining techniques is to discuss how customized data mining tools should be developed for financial data analysis.

2. Usage pattern, in terms of the purpose can be categories as per the need for financial analysis.

3. Develop a tool for financial analysis through data mining techniques.

Data mining:

Data mining is the procedure for extracting or mining knowledge for the large quantity of data or we can say data mining is "knowledge mining for data" or also we can say Knowledge Discovery in Database (KDD). Means data mining is : data collection , database creation, data management, data analysis and understanding.

There are some steps in the process of knowledge discovery in database, such as

1. Data cleaning. (To remove nose and inconsistent data)

2. Data integration. (Where multiple data source may be combined.)

3. Data selection. (Where data relevant to the analysis task are retrieved from the database.)

4. Data transformation. (Where data are transformed or consolidated into forms appropriate for mining by performing summary or aggregation operations, for instance)

5. Data mining. (An essential process where intelligent methods are applied in order to extract data patterns.)

6. Pattern evaluation. (To identify the truly interesting patterns representing knowledge based on some interesting measures.)

7. Knowledge presentation.(Where visualization and knowledge representation techniques are used to present the mined knowledge to the user.)

Data Warehouse:

A data warehouse is a repository of information collected from multiple sources, stored under a unified schema and which usually resides at a single site.

Text:

Most of the banks and financial institutions offer a wide verity of banking services such as checking, savings, business and individual customer transactions, credit and investment services like mutual funds etc. Some also offer insurance services and stock investment services.

There are different types of analysis available, but in this case we want to give one analysis known as "Evolution Analysis".

Data evolution analysis is used for the object whose behavior changes over time. Although this may include characterization, discrimination, association, classification, or clustering of time related data, means we can say this evolution analysis is done through the time series data analysis, sequence or periodicity pattern matching and similarity based data analysis.

Data collect from banking and financial sectors are often relatively complete, reliable and high quality, which gives the facility for analysis and data mining. Here we discuss few cases such as,

Eg, 1. Suppose we have stock market data of the last few years available. And we would like to invest in shares of best companies. A data mining study of stock exchange data may identify stock evolution regularities for overall stocks and for the stocks of particular companies. Such regularities may help predict future trends in stock market prices, contributing our decision making regarding stock investments.

Eg, 2. One may like to view the debt and revenue change by month, by region and by other factors along with minimum, maximum, total, average, and other statistical information. Data ware houses, give the facility for comparative analysis and outlier analysis all are play important roles in financial data analysis and mining.

Eg, 3. Loan payment prediction and customer credit analysis are critical to the business of the bank. There are many factors can strongly influence loan payment performance and customer credit rating. Data mining may help identify important factors and eliminate irrelevant one.

Factors related to the risk of loan payments like term of the loan, debt ratio, payment to income ratio, credit history and many more. The banks than decide whose profile shows relatively low risks according to the critical factor analysis.

We can perform the task faster and create a more sophisticated presentation with financial analysis software. These products condense complex data analyses into easy-to-understand graphic presentations. And there's a bonus: Such software can vault our practice to a more advanced business consulting level and help we attract new clients.

To help us find a program that best fits our needs-and our budget-we examined some of the leading packages that represent, by vendors' estimates, more than 90% of the market. Although all the packages are marketed as financial analysis software, they don't all perform every function needed for full-spectrum analyses. It should allow us to provide a unique service to clients.

The Products:

ACCPAC CFO (Comprehensive Financial Optimizer) is designed for small and medium-size enterprises and can help make business-planning decisions by modeling the impact of various options. This is accomplished by demonstrating the what-if outcomes of small changes. A roll forward feature prepares budgets or forecast reports in minutes. The program also generates a financial scorecard of key financial information and indicators.

Customized Financial Analysis by BizBench provides financial benchmarking to determine how a company compares to others in its industry by using the Risk Management Association (RMA) database. It also highlights key ratios that need improvement and year-to-year trend analysis. A unique function, Back Calculation, calculates the profit targets or the appropriate asset base to support existing sales and profitability. Its DuPont Model Analysis demonstrates how each ratio affects return on equity.

Financial Analysis CS reviews and compares a client's financial position with business peers or industry standards. It also can compare multiple locations of a single business to determine which are most profitable. Users who subscribe to the RMA option can integrate with Financial Analysis CS, which then lets them provide aggregated financial indicators of peers or industry standards, showing clients how their businesses compare.

iLumen regularly collects a client's financial information to provide ongoing analysis. It also provides benchmarking information, comparing the client's financial performance with industry peers. The system is Web-based and can monitor a client's performance on a monthly, quarterly and annual basis. The network can upload a trial balance file directly from any accounting software program and provide charts, graphs and ratios that demonstrate a company's performance for the period. Analysis tools are viewed through customized dashboards.

PlanGuru by New Horizon Technologies can generate client-ready integrated balance sheets, income statements and cash-flow statements. The program includes tools for analyzing data, making projections, forecasting and budgeting. It also supports multiple resulting scenarios. The system can calculate up to 21 financial ratios as well as the breakeven point. PlanGuru uses a spreadsheet-style interface and wizards that guide users through data entry. It can import from Excel, QuickBooks, Peachtree and plain text files. It comes in professional and consultant editions. An add-on, called the Business Analyzer, calculates benchmarks.

ProfitCents by Sageworks is Web-based, so it requires no software or updates. It integrates with QuickBooks, CCH, Caseware, Creative Solutions and Best Software applications. It also provides a wide variety of businesses analyses for nonprofits and sole proprietorships. The company offers free consulting, training and customer support. It's also available in Spanish.

ProfitSystem fx Profit Driver by CCH Tax and Accounting provides a wide range of financial diagnostics and analytics. It provides data in spreadsheet form and can calculate benchmarking against industry standards. The program can track up to 40 periods.




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PDF Scraping: Making Modern File Formats More Accessible

Data scraping is the process of automatically sorting through information contained on the internet inside html, PDF or other documents and collecting relevant information to into databases and spreadsheets for later retrieval. On most websites, the text is easily and accessibly written in the source code but an increasing number of businesses are using Adobe PDF format (Portable Document Format: A format which can be viewed by the free Adobe Acrobat software on almost any operating system. See below for a link.). The advantage of PDF format is that the document looks exactly the same no matter which computer you view it from making it ideal for business forms, specification sheets, etc.; the disadvantage is that the text is converted into an image from which you often cannot easily copy and paste. PDF Scraping is the process of data scraping information contained in PDF files. To PDF scrape a PDF document, you must employ a more diverse set of tools.

There are two main types of PDF files: those built from a text file and those built from an image (likely scanned in). Adobe's own software is capable of PDF scraping from text-based PDF files but special tools are needed for PDF scraping text from image-based PDF files. The primary tool for PDF scraping is the OCR program. OCR, or Optical Character Recognition, programs scan a document for small pictures that they can separate into letters. These pictures are then compared to actual letters and if matches are found, the letters are copied into a file. OCR programs can perform PDF scraping of image-based PDF files quite accurately but they are not perfect.

Once the OCR program or Adobe program has finished PDF scraping a document, you can search through the data to find the parts you are most interested in. This information can then be stored into your favorite database or spreadsheet program. Some PDF scraping programs can sort the data into databases and/or spreadsheets automatically making your job that much easier.

Quite often you will not find a PDF scraping program that will obtain exactly the data you want without customization. Surprisingly a search on Google only turned up one business, (the amusingly named ScrapeGoat.com http://www.ScrapeGoat.com) that will create a customized PDF scraping utility for your project. A handful of off the shelf utilities claim to be customizable, but seem to require a bit of programming knowledge and time commitment to use effectively. Obtaining the data yourself with one of these tools may be possible but will likely prove quite tedious and time consuming. It may be advisable to contract a company that specializes in PDF scraping to do it for you quickly and professionally.

Let's explore some real world examples of the uses of PDF scraping technology. A group at Cornell University wanted to improve a database of technical documents in PDF format by taking the old PDF file where the links and references were just images of text and changing the links and references into working clickable links thus making the database easy to navigate and cross-reference. They employed a PDF scraping utility to deconstruct the PDF files and figure out where the links were. They then could create a simple script to re-create the PDF files with working links replacing the old text image.

A computer hardware vendor wanted to display specifications data for his hardware on his website. He hired a company to perform PDF scraping of the hardware documentation on the manufacturers' website and save the PDF scraped data into a database he could use to update his webpage automatically.

PDF Scraping is just collecting information that is available on the public internet. PDF Scraping does not violate copyright laws.

PDF Scraping is a great new technology that can significantly reduce your workload if it involves retrieving information from PDF files. Applications exist that can help you with smaller, easier PDF Scraping projects but companies exist that will create custom applications for larger or more intricate PDF Scraping jobs.




Source: http://ezinearticles.com/?PDF-Scraping:-Making-Modern-File-Formats-More-Accessible&id=193321

Basics of Online Web Research, Web Mining & Data Extraction Services

The evolution of the World Wide Web and Search engines has brought the abundant and ever growing pile of data and information on our finger tips. It has now become a popular and important resource for doing information research and analysis.

Today, Web research services are becoming more and more complicated. It involves various factors such as business intelligence and web interaction to deliver desired results.

Web Researchers can retrieve web data using search engines (keyword queries) or browsing specific web resources. However, these methods are not effective. Keyword search gives a large chunk of irrelevant data. Since each webpage contains several outbound links it is difficult to extract data by browsing too.

Web mining is classified into web content mining, web usage mining and web structure mining. Content mining focuses on the search and retrieval of information from web. Usage mining extract and analyzes user behavior. Structure mining deals with the structure of hyperlinks.

Web mining services can be divided into three subtasks:

Information Retrieval (IR): The purpose of this subtask is to automatically find all relevant information and filter out irrelevant ones. It uses various Search engines such as Google, Yahoo, MSN, etc and other resources to find the required information.

Generalization: The goal of this subtask is to explore users' interest using data extraction methods such as clustering and association rules. Since web data are dynamic and inaccurate, it is difficult to apply traditional data mining techniques directly on the raw data.

Data Validation (DV): It tries to uncover knowledge from the data provided by former tasks. Researcher can test various models, simulate them and finally validate given web information for consistency.




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Increasing Accessibility by Scraping Information From PDF

You may have heard about data scraping which is a method that is being used by computer programs in extracting data from an output that comes from another program. To put it simply, this is a process which involves the automatic sorting of information that can be found on different resources including the internet which is inside an html file, PDF or any other documents. In addition to that, there is the collection of pertinent information. These pieces of information will be contained into the databases or spreadsheets so that the users can retrieve them later.

Most of the websites today have text that can be accessed and written easily in the source code. However, there are now other businesses nowadays that choose to make use of Adobe PDF files or Portable Document Format. This is a type of file that can be viewed by simply using the free software known as the Adobe Acrobat. Almost any operating system supports the said software. There are many advantages when you choose to utilize PDF files. Among them is that the document that you have looks exactly the same even if you put it in another computer so that you can view it. Therefore, this makes it ideal for business documents or even specification sheets. Of course there are disadvantages as well. One of which is that the text that is contained in the file is converted into an image. In this case, it is often that you may have problems with this when it comes to the copying and pasting.

This is why there are some that start scraping information from PDF. This is often called PDF scraping in which this is the process that is just like data scraping only that you will be getting information that is contained in your PDF files. In order for you to begin scraping information from PDF, you must choose and exploit a tool that is specifically designed for this process. However, you will find that it is not easy to locate the right tool that will enable you to perform PDF scraping effectively. This is because most of the tools today have problems in obtaining exactly the same data that you want without personalizing them.

Nevertheless, if you search well enough, you will be able to encounter the program that you are looking for. There is no need for you to have programming language knowledge in order for you to use them. You can easily specify your own preferences and the software will do the rest of the work for you. There are also companies out there that you can contact and they will perform the task since they have the right tools that they can use. If you choose to do things manually, you will find that this is indeed tedious and complicated whereas if you compare this to having professionals do the job for you, they will be able to finish it in no time at all. Scraping information from PDF is a process where you collect the information that can be found on the internet and this does not infringe copyright laws.




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Business Intelligence Data Mining

Data mining can be technically defined as the automated extraction of hidden information from large databases for predictive analysis. In other words, it is the retrieval of useful information from large masses of data, which is also presented in an analyzed form for specific decision-making.

Data mining requires the use of mathematical algorithms and statistical techniques integrated with software tools. The final product is an easy-to-use software package that can be used even by non-mathematicians to effectively analyze the data they have. Data Mining is used in several applications like market research, consumer behavior, direct marketing, bioinformatics, genetics, text analysis, fraud detection, web site personalization, e-commerce, healthcare, customer relationship management, financial services and telecommunications.

Business intelligence data mining is used in market research, industry research, and for competitor analysis. It has applications in major industries like direct marketing, e-commerce, customer relationship management, healthcare, the oil and gas industry, scientific tests, genetics, telecommunications, financial services and utilities. BI uses various technologies like data mining, scorecarding, data warehouses, text mining, decision support systems, executive information systems, management information systems and geographic information systems for analyzing useful information for business decision making.

Business intelligence is a broader arena of decision-making that uses data mining as one of the tools. In fact, the use of data mining in BI makes the data more relevant in application. There are several kinds of data mining: text mining, web mining, social networks data mining, relational databases, pictorial data mining, audio data mining and video data mining, that are all used in business intelligence applications.

Some data mining tools used in BI are: decision trees, information gain, probability, probability density functions, Gaussians, maximum likelihood estimation, Gaussian Baves classification, cross-validation, neural networks, instance-based learning /case-based/ memory-based/non-parametric, regression algorithms, Bayesian networks, Gaussian mixture models, K-means and hierarchical clustering, Markov models and so on.




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How Web Data Extraction Services Will Save Your Time and Money by Automatic Data Collection

Data scrape is the process of extracting data from web by using software program from proven website only. Extracted data any one can use for any purposes as per the desires in various industries as the web having every important data of the world. We provide best of the web data extracting software. We have the expertise and one of kind knowledge in web data extraction, image scrapping, screen scrapping, email extract services, data mining, web grabbing.

Who can use Data Scraping Services?

Data scraping and extraction services can be used by any organization, company, or any firm who would like to have a data from particular industry, data of targeted customer, particular company, or anything which is available on net like data of email id, website name, search term or anything which is available on web. Most of time a marketing company like to use data scraping and data extraction services to do marketing for a particular product in certain industry and to reach the targeted customer for example if X company like to contact a restaurant of California city, so our software can extract the data of restaurant of California city and a marketing company can use this data to market their restaurant kind of product. MLM and Network marketing company also use data extraction and data scrapping services to to find a new customer by extracting data of certain prospective customer and can contact customer by telephone, sending a postcard, email marketing, and this way they build their huge network and build large group for their own product and company.

We helped many companies to find particular data as per their need for example.

Web Data Extraction

Web pages are built using text-based mark-up languages (HTML and XHTML), and frequently contain a wealth of useful data in text form. However, most web pages are designed for human end-users and not for ease of automated use. Because of this, tool kits that scrape web content were created. A web scraper is an API to extract data from a web site. We help you to create a kind of API which helps you to scrape data as per your need. We provide quality and affordable web Data Extraction application

Data Collection

Normally, data transfer between programs is accomplished using info structures suited for automated processing by computers, not people. Such interchange formats and protocols are typically rigidly structured, well-documented, easily parsed, and keep ambiguity to a minimum. Very often, these transmissions are not human-readable at all. That's why the key element that distinguishes data scraping from regular parsing is that the output being scraped was intended for display to an end-user.

Email Extractor

A tool which helps you to extract the email ids from any reliable sources automatically that is called a email extractor. It basically services the function of collecting business contacts from various web pages, HTML files, text files or any other format without duplicates email ids.

Screen scrapping

Screen scraping referred to the practice of reading text information from a computer display terminal's screen and collecting visual data from a source, instead of parsing data as in web scraping.

Data Mining Services

Data Mining Services is the process of extracting patterns from information. Datamining is becoming an increasingly important tool to transform the data into information. Any format including MS excels, CSV, HTML and many such formats according to your requirements.

Web spider

A Web spider is a computer program that browses the World Wide Web in a methodical, automated manner or in an orderly fashion. Many sites, in particular search engines, use spidering as a means of providing up-to-date data.

Web Grabber

Web grabber is just a other name of the data scraping or data extraction.

Web Bot

Web Bot is software program that is claimed to be able to predict future events by tracking keywords entered on the Internet. Web bot software is the best program to pull out articles, blog, relevant website content and many such website related data We have worked with many clients for data extracting, data scrapping and data mining they are really happy with our services we provide very quality services and make your work data work very easy and automatic.



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Web Data Extraction Services and Data Collection Form Website Pages

For any business market research and surveys plays crucial role in strategic decision making. Web scrapping and data extraction techniques help you find relevant information and data for your business or personal use. Most of the time professionals manually copy-paste data from web pages or download a whole website resulting in waste of time and efforts.

Instead, consider using web scraping techniques that crawls through thousands of website pages to extract specific information and simultaneously save this information into a database, CSV file, XML file or any other custom format for future reference.

Examples of web data extraction process include:
• Spider a government portal, extracting names of citizens for a survey
• Crawl competitor websites for product pricing and feature data
• Use web scraping to download images from a stock photography site for website design

Automated Data Collection
Web scraping also allows you to monitor website data changes over stipulated period and collect these data on a scheduled basis automatically. Automated data collection helps you discover market trends, determine user behavior and predict how data will change in near future.

Examples of automated data collection include:
• Monitor price information for select stocks on hourly basis
• Collect mortgage rates from various financial firms on daily basis
• Check whether reports on constant basis as and when required

Using web data extraction services you can mine any data related to your business objective, download them into a spreadsheet so that they can be analyzed and compared with ease.

In this way you get accurate and quicker results saving hundreds of man-hours and money!

With web data extraction services you can easily fetch product pricing information, sales leads, mailing database, competitors data, profile data and many more on a consistent basis.



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Data Destruction Service

Data destruction is a term that refers to the removal or eradication of magnetic or optical computer storage media. The method of destruction varies, dependent upon the medium and method used in the process. The aim of data destruction is to physically destroy the data so as to remove the possibility of recovery.

Computer storage media requires some form of sanitization at the end of it's working life, particularly when it holds sensitive information that could inadvertently be read by third parties. This is extremely relevant to businesses and corporations, where data may contain information pertaining to the general public or third parties, such as clients. Similarly, confidential corporate information, including patent designs, business strategies and other sensitive data could easily be accessed by third parties if the data is not removed.

As I said at the outset, methods of destruction vary, depending upon storage medium. For each storage medium, a variety of destruction techniques also exist.

Optical media, such as cd roms, DVDs can be destroyed by granulating the plastics into 5mm chips. This method does not remove the data, but makes recovery near impossible. However, removal of the thin film that coats the top side of the disk, by scraping, scouring or sanding will physically destroy the data. By contrast, the use of microwave ovens, a less conventional technique, is highly effective due to the static charge and consequent arcing across the thin film storage layer of the disk.

Typical modern magnetic media constitutes tape backup units and Hard Disk drives. Unfortunately, tape backup units are very hard to destroy, due to the length of the tape, upon which a film of iron oxide layer retains the magnetic media. Shredding of such media is possible, but requires significant financial investment in plant capable of handling such devices. Acids, in particular, Nitric acid, at 50% concentration, will react violently with the iron oxide layer, destroying it completely within minutes. However, this process requires the removal of the outer plastic case to adequately expose the internal media storage tape. In some circumstances, incineration of the storage media may be an option. However, this may inadvertently expose the operator to carenogens and may be prohibited in certain countries.

The variety of Hard Disk drives available, method of connectivity (SATA, IDA, ATA, SCA, SCSI) means that data destruction software has had to be intelligent enough to differentiate between these different interfaces. Software driven destruction of hard drives is a highly efficient eradication technique that has been shrouded in urban myths, masking the true ease with which data can be permanently removed. In many instances, a single pass binary wipe (writing random zeros and ones to the drive) will permanently remove all data from the storage device. However, international standards exist, which all require more significant wiping processes, most of which will inadvertently result in complete failure of the hard drive due to the high temperatures generated.

Hard drive destruction may also be undertaken via other means, including the granulating of the drive to 5mm particulate level, use of a furnace to destroy and ultimately recover the Aluminium and use of corrosive materials such as Acids to remove the recording surfaces from the disk.

All the above methods are quantifiable, in that the destruction of the data can be confirmed, etheri via visual inspection of the drive storage device or by a software interface. However, the final data destruction technique, that known as degaussing, whereby a strong electromagnet is used to remove the magnetically stored data has no method of validation. It is for this reason that this has technique has been left until last. It is for this reason that the US government and military require the use of a deguasser that has been approved by the NSA.



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Data Extraction Services For Better Outputs in Your Business

Data Extraction can be defined as the process of retrieving data from an unstructured source in order to process it further or store it. It is very useful for large organizations who deal with large amount of data on a daily basis that need to be processed into meaningful information and stored for later use. The data extraction is a systematic way to extract and structure data from scattered and semi-structured electronic documents, as found on the web and in various data warehouses.

In today's highly competitive business world, vital business information such as customer statistics, competitor's operational figures and inter-company sales figures play an important role in making strategic decisions. By signing on this service provider, you will be get access to critivcal data from various sources like websites, databases, images and documents.

It can help you take strategic business decisions that can shape your business' goals. Whether you need customer information, nuggets into your competitor's operations and figure out your organization's performance, it is highly critical to have data at your fingertips as and when you want it. Your company may be crippled with tons of data and it may prove a headache to control and convert the data into useful information. Data extraction services enable you get data quickly and in the right format.

Few areas where Data Extraction can help you are:

    Capturing financial data
    Generating better sales leads
    Conducting market research, survey and analysis
    Conducting product research and analysis
    Track, extract and harvest product pricing data
    Searching for specific job postings
    Duplicating an online database
    Acquiring real estate data
    Processing auction information
    Searching online newspapers for latest pricing information
    Extracting and summarize news stories from online news sources

Outsourcing companies provide custom made data extraction services to the client's requirements. The different types of data extraction services;

    Web extraction
    Database extraction

Outsourcing is the beneficial option for large organizations seeking to manage large information. Outsourcing this services helps businesses in managing their data effectively, which in turn enables business to experience an increase in profits. By outsourcing, you can certainly increase your competitive edge and save costs too!



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Online Data Entry and Data Mining Services

Data entry job involves transcribing a particular type of data into some other form. It can be either online or offline. The input data may include printed documents like Application forms, survey forms, registration forms, handwritten documents etc.

Data entry process is an inevitable part of the job to any organization. One way or other each organization demands data entry. Data entry skills vary depends upon the nature of the job requirement, in some cases data to be entered from a hard copy formats and in some other cases data to be entered directly into a web portal. Online data entry job generally requires the data to be entered in to any online data base.

For a super market, data associate might be required to enter the goods which have sold in a particular day and the new goods received in a particular day to maintain the stock well in order. Also, by doing this the concerned authorities will get an idea about the sale particulars of each commodity as they requires. In another example, an office the account executive might be required to input the day to day expenses in to the online accounting database in order to keep the account well in order.

The aim of the data mining process is to collect the information from reliable online sources as per the requirement of the customer and convert it to a structured format for the further use. The major source of data mining is any of the internet search engine like Google, Yahoo, Bing, AOL, MSN etc. Many search engines such as Google and Bing provide customized results based on the user's activity history. Based on our keyword search, the search engine lists the details of the websites from where we can gather the details as per our requirement.

Collect the data from the online sources such as Company Name, Contact Person, Profile of the Company, Contact Phone Number of Email ID Etc. are doing for the marketing activities. Once the data is gathered from the online sources into a structured format, the marketing authorities will start their marketing promotions by calling or emailing the concerned persons, which may result to create a new customer. So basically data mining is playing a vital role in today's business expansions. By outsourcing the data entry and its related works, you can save the cost that would be incurred in setting up the necessary infrastructure and employee cost.



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Is Web Scraping Relevant in Today's Business World?

Different techniques and processes have been created and developed over time to collect and analyze data. Web scraping is one of the processes that have hit the business market recently. It is a great process that offers businesses with vast amounts of data from different sources such as websites and databases.

It is good to clear the air and let people know that data scraping is legal process. The main reason is in this case is because the information or data is already available in the internet. It is important to know that it is not a process of stealing information but rather a process of collecting reliable information. Most people have regarded the technique as unsavory behavior. Their main basis of argument is that with time the process will be over flooded and therefore lead to parity in plagiarism.

We can therefore simply define web scraping as a process of collecting data from a wide variety of different websites and databases. The process can be achieved either manually or by the use of software. The rise of data mining companies has led to more use of the web extraction and web crawling process. Other main functions such companies are to process and analyze the data harvested. One of the important aspects about these companies is that they employ experts. The experts are aware of the viable keywords and also the kind of information which can create usable statistic and also the pages that are worth the effort. Therefore the role of data mining companies is not limited to mining of data but also help their clients be able to identify the various relationships and also build the models.

Some of the common methods of web scraping used include web crawling, text gripping, DOM parsing, and expression matching. The latter process can only be achieved through parsers, HTML pages or even semantic annotation. Therefore there are many different ways of scraping the data but most importantly they work towards the same goal. The main objective of using web scraping service is to retrieve and also compile data contained in databases and websites. This is a must process for a business to remain relevant in the business world.

The main questions asked about web scraping touch on relevance. Is the process relevant in the business world? The answer to this question is yes. The fact that it is employed by large companies in the world and has derived many rewards says it all. It is important to note that many people regarded this technology as a plagiarism tool and others consider it as a useful tool that harvests the data required for the business success.

Using of web scraping process to extract data from the internet for competition analysis is highly recommended. If this is the case, then you must be sure to spot any pattern or trend that can work in a given market.



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Basics of Online Web Research, Web Mining & Data Extraction Services

The evolution of the World Wide Web and Search engines has brought the abundant and ever growing pile of data and information on our finger tips. It has now become a popular and important resource for doing information research and analysis.

Today, Web research services are becoming more and more complicated. It involves various factors such as business intelligence and web interaction to deliver desired results.

Web Researchers can retrieve web data using search engines (keyword queries) or browsing specific web resources. However, these methods are not effective. Keyword search gives a large chunk of irrelevant data. Since each webpage contains several outbound links it is difficult to extract data by browsing too.

Web mining is classified into web content mining, web usage mining and web structure mining. Content mining focuses on the search and retrieval of information from web. Usage mining extract and analyzes user behavior. Structure mining deals with the structure of hyperlinks.

Web mining services can be divided into three subtasks:

Information Retrieval (IR): The purpose of this subtask is to automatically find all relevant information and filter out irrelevant ones. It uses various Search engines such as Google, Yahoo, MSN, etc and other resources to find the required information.

Generalization: The goal of this subtask is to explore users' interest using data extraction methods such as clustering and association rules. Since web data are dynamic and inaccurate, it is difficult to apply traditional data mining techniques directly on the raw data.

Data Validation (DV): It tries to uncover knowledge from the data provided by former tasks. Researcher can test various models, simulate them and finally validate given web information for consistency.



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Limitations and Challenges in Effective Web Data Mining

Web data mining and data collection is critical process for many business and market research firms today. Conventional Web data mining techniques involve search engines like Google, Yahoo, AOL, etc and keyword, directory and topic-based searches. Since the Web's existing structure cannot provide high-quality, definite and intelligent information, systematic web data mining may help you get desired business intelligence and relevant data.

Factors that affect the effectiveness of keyword-based searches include:
• Use of general or broad keywords on search engines result in millions of web pages, many of which are totally irrelevant.
• Similar or multi-variant keyword semantics my return ambiguous results. For an instant word panther could be an animal, sports accessory or movie name.
• It is quite possible that you may miss many highly relevant web pages that do not directly include the searched keyword.

The most important factor that prohibits deep web access is the effectiveness of search engine crawlers. Modern search engine crawlers or bot can not access the entire web due to bandwidth limitations. There are thousands of internet databases that can offer high-quality, editor scanned and well-maintained information, but are not accessed by the crawlers.

Almost all search engines have limited options for keyword query combination. For example Google and Yahoo provide option like phrase match or exact match to limit search results. It demands for more efforts and time to get most relevant information. Since human behavior and choices change over time, a web page needs to be updated more frequently to reflect these trends. Also, there is limited space for multi-dimensional web data mining since existing information search rely heavily on keyword-based indices, not the real data.

Above mentioned limitations and challenges have resulted in a quest for efficiently and effectively discover and use Web resources. Send us any of your queries regarding Web Data mining processes to explore the topic in more detail.



Source: http://ezinearticles.com/?Limitations-and-Challenges-in-Effective-Web-Data-Mining&id=5012994

Groupon Math: Data Scraping to Estimate Revenue

There’s been a lot of talk recently about the Chicago startup Groupon. Groupon brands itself as a group-buying site, but it’s really more of a localized version of what woot.com does. They post a new deal (which they call a Groupon) every day, available only on that day. If enough people want to buy it, everyone gets it for a substantial discount. Otherwise, nobody gets anything, but this rarely happens from what I can tell.

Groupon Screenshot

According to TechCrunch, the company is in the process of raising money at a $1.2 billion dollar valuation. There was lots of speculation about the future worth of the company, but little information about current revenue, even though there is a lot of raw data readily available in the site’s archives. I put together a scraper (in just a few lines of Python, thanks to BeautifulSoup) and gathered a total of 1065 past Groupons.

It isn’t clear how Groupon decides which Groupons to display in its archives. Presumably they are the better selling ones, so my sample is not a random sample, which would affect the numbers. Everything that follows should be taken with a grain of salt, but they should be reasonable as ballpark figures.

According to the data I collected, the average Groupon costs $30 and entitles the buyer to 57% off. On average 1155 people purchase it, resulting in $28,130 of revenue to Groupon ($28,130 is less than 1155 * $30 = $34,650 because, apparently, people are more willing to buy the cheaper Groupons.)

Averages are nice, but what I really wanted was totals. I was able to approximate what fraction of the data I had because Groupon advertises the “Total dollars saved” and “Total Groupons bought” on every page. By dividing my numbers by those, I determined that I had a little over a third of the data. Specifically, my data covered 31.2% of Groupons sold, and 37.4% of total savings.

Extrapolating the data I had (again, with the disclaimer that my sample may not be random), I calculated the total revenue since the beginning to be $80,188,176. If Groupon takes a 35% cut (to take a wild guess), $28 million of that is left after Groupon pays the company offering the deal. According to CrunchBase Groupon employs 90 people. I won’t speculate as to the operating costs of Groupon over the last year and a bit of operation, but once you subtract that number the rest is profit to date.

Looking on a monthly basis, the recent growth of the company is clear. A third of the total savings — in over a year of business — happened last month. This works out to $26,706,059 in revenue last month alone, or about $9.3 million (less the operating costs) profit if you assume they take a 35% cut. The below graph shows the growth by month.



Source: http://paulbutler.org/archives/groupon-math-data-scraping-to-estimate-revenue/

Web Data Extraction Services and Data Collection Form Website Pages

For any business market research and surveys plays crucial role in strategic decision making. Web scrapping and data extraction techniques help you find relevant information and data for your business or personal use. Most of the time professionals manually copy-paste data from web pages or download a whole website resulting in waste of time and efforts.

Instead, consider using web scraping techniques that crawls through thousands of website pages to extract specific information and simultaneously save this information into a database, CSV file, XML file or any other custom format for future reference.

Examples of web data extraction process include:
• Spider a government portal, extracting names of citizens for a survey
• Crawl competitor websites for product pricing and feature data
• Use web scraping to download images from a stock photography site for website design

Automated Data Collection
Web scraping also allows you to monitor website data changes over stipulated period and collect these data on a scheduled basis automatically. Automated data collection helps you discover market trends, determine user behavior and predict how data will change in near future.

Examples of automated data collection include:
• Monitor price information for select stocks on hourly basis
• Collect mortgage rates from various financial firms on daily basis
• Check whether reports on constant basis as and when required

Using web data extraction services you can mine any data related to your business objective, download them into a spreadsheet so that they can be analyzed and compared with ease.

In this way you get accurate and quicker results saving hundreds of man-hours and money!

With web data extraction services you can easily fetch product pricing information, sales leads, mailing database, competitors data, profile data and many more on a consistent basis.



Source: http://ezinearticles.com/?Web-Data-Extraction-Services-and-Data-Collection-Form-Website-Pages&id=4860417